The Saudi-backed LIV Golf tour has announced its first broadcast deal in the United States, penning a ‘multi-year’ agreement with The CW Network, the tour said in a statement.
LIV’s debut season in 2022 did not have a broadcast partner in the US with tournaments only being shown on their own website and You Tube channel.
While the deal is not with one of the top networks for live sport in the US, securing a television deal in the States was one of the prime goals for the tour which has signed up a number of top players but has faced criticism from human rights campaigners and legal battles with the PGA Tour.
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“This is a momentous day for LIV Golf as this partnership is about more than just media rights. The CW…